ConsumerFight.com
The Best Consumer Help Website in the World
 |
| |
 |
| |
 |
| |
 |
| |
 |
| |
 |
| |
 |
| |
 |
| Copyright ConsumerFight.com 2007, 2008 All rights Reserved. |
RETAILERS CAN USE DNA TRACING TO TRACK MEAT TO
SHOW MEAT'S ORIGIN
May 14, 2008 - Meat retailers can now trace their wares from the ranch to the refrigerator case
using DNA analysis.
IdentiGEN Ltd., based in Ireland with U.S. offices in Lawrence, Kan., said its DNA TraceBack
technology can boost consumer confidence, as well as the value of the hamburger, steak,
pork cuts and other meat.
TraceBack can determine not only where meat came from but whether it's organic or Angus —
or whatever the label says, company officials said. Chief Executive Don Marvin said it's the
first product to offer DNA tracing for the entire meat supply chain.
"If you see a DNA TraceBack label, believe it," Marvin said. "It's true. It's DNA."
But some in the industry aren't convinced it's worth adding to their many rising costs by
adopting the high-tech tool.
Click on the red link above to continue the story.
Source: ABC News Online
SHOW MEAT'S ORIGIN
May 14, 2008 - Meat retailers can now trace their wares from the ranch to the refrigerator case
using DNA analysis.
IdentiGEN Ltd., based in Ireland with U.S. offices in Lawrence, Kan., said its DNA TraceBack
technology can boost consumer confidence, as well as the value of the hamburger, steak,
pork cuts and other meat.
TraceBack can determine not only where meat came from but whether it's organic or Angus —
or whatever the label says, company officials said. Chief Executive Don Marvin said it's the
first product to offer DNA tracing for the entire meat supply chain.
"If you see a DNA TraceBack label, believe it," Marvin said. "It's true. It's DNA."
But some in the industry aren't convinced it's worth adding to their many rising costs by
adopting the high-tech tool.
Click on the red link above to continue the story.
Source: ABC News Online
